UFS FUTURE OF FOOD 2019

Unilever Food Solutions (UFS), the commercial arm whose clients include top chefs and restaurant/cafe owners regularly connects and updates the industry on the latest food trends.

Impact planned and coordinated the Future of Food event from concept to goodie bags. Specially conceptualized and designed booths befitting the various food trends were built to capture the attention of these chefs and food business crowd while also coordinating and liaising with thought leaders in the food industry to share their insights on stage. This event also introduced the new mobile application launched by UFS focusing on directing restaurants towards the digital era.

Dove “Better Than Milk” Campaign (Case Study)

To launch the new Dove Nutrium Moisture body wash, the “Better Than Milk” campaign was borne. impact was instrumental in the on-ground sampling and media launch event.

Event & Sampling: impact FORCE organised both the media and blogger event and also engaged with real milkmen with Dove branded milk cans to deliver over 10,000 samples in the city center within 2 hours.

Dove “Better Than Milk” Campaign (Case Study)

To launch the new Dove Nutrium Moisture body wash, the “Better Than Milk” campaign was borne. impact was instrumental in the on-ground sampling and media launch event.

Event & Sampling: impact FORCE organised both the media and blogger event and also engaged with real milkmen with Dove branded milk cans to deliver over 10,000 samples in the city center within 2 hours.